Welovebuzz is recruiting: many opportunities in digital professions to seize

Welovebuzz is hiring: overview of opportunities in digital professions in Morocco

The Moroccan market for recruitment in digital professions is experiencing unprecedented acceleration, driven by public initiatives, the rise of social platforms, and the boom of video content. At the heart of this momentum, Welovebuzz confirms its position as a major player with a weekly audience exceeding 15 million people and regular collaborations with international brands such as Nike, Samsung, and P&G. This influence translates concretely into high-impact opportunities for talents eager to build a rich and evolving digital career.

The growth strategy relies on expanding the young audience, campaign performance, and an editorial positioning focused on inspiration and responsible entertainment. In this context, the currently open job offers target profiles capable of linking creativity, analysis, and mastery of digital technologies to manage multichannel campaigns. Selected candidates join a demanding environment where innovation, rapid iteration, and a results-driven culture are strong markers.

The overall framework is favorable: the national system around the technological visa and the attraction of digital talents strengthens the ecosystem. Regulatory changes and digital inclusion policies facilitate the projection of professionals in Morocco and internationally. To illustrate this dynamic, sector news about the visa and digital transformation, presented in this article on innovation, usefully highlights the trends at work in the kingdom: Moroccan policy in favor of digital innovation.

The officially open positions are focused on “media & creative” and require a real understanding of Gen Z and millennial audiences. Recruitment targets both strategic planning and video production as well as community management. All these functions are designed to maximize the perceived value of partner brands while preserving the editorial authenticity that has made the company’s reputation.

Which profiles are sought and why now

Teams are being strengthened to meet the growing demand for integrated activations, mobile-first content, and advanced reporting. Recruiters prioritize proven experience, operational rigor, and the ability to articulate creative concepts with measurable business goals. Daily monitoring, mastery of test-and-learn methods, and a good grasp of social algorithms are differentiating assets. Professionals from other dynamic sectors in Morocco can also capitalize on their experience, as illustrated by the initiatives of major employers, as seen in these recent dossiers related to the local market: job openings in automotive distribution or talents sought in Casablanca.

• 🚀 Strong traction on video and social-first content among 18-34 year-olds.
• 💡 Omnichannel strategies requiring coordination, data, and creativity.
• 📊 Results-driven culture with KPIs for engagement, reach, and conversion.
• 🤝 Co-creations with major brands seeking authenticity.
• 🌐 Moroccan context favorable for digital employment and skills development.

Position 🎯	Experience	Key mission	Main skills	Expected impact 🌟
Account Manager	≥ 3 years	Portfolio and campaign management	Client relations, coordination, data	Advertiser satisfaction and upsell 📈
Social Media Manager	≥ 3 years	Social strategy and management	Editorial, analytics, community	Engagement and audience growth 🔥
Strategic Planner	5–7 years	Insights and brand platforms	Planning, briefs, storytelling	Memorable and effective campaigns 🧭
Video Editor	3–5 years	Multi-format editing	Motion, rhythm, short formats	Retention and watch time ⏱️
Creative Copywriter	≥ 2 years	Concepts, scripts, hooks	Ideation, tone, web culture	CTR and memorization 💬
PFE Interns	End of studies	Project support and operations	Versatility, curiosity, execution	Rapid skills development 🎓

Final key point: events like Wadif dedicated to employment or sector competitions such as ANRT contests structure the ecosystem. Candidates can thus map the 2025 trends, align their objectives, and identify suitable opportunities. Final insight: the window is open for autonomous, results-oriented profiles who love brands.

In-depth job profiles: Account Manager, Social Media Manager, Strategic Planner at Welovebuzz

Commercial, editorial, and strategic functions work together to deliver impactful campaigns. At Welovebuzz, three positions structure client relations and operational excellence: Account Manager, Social Media Manager, and Strategic Planner. Each has precise objectives and associated metrics, ranging from meeting deadlines to creative performance.

Account Manager: conductor of advertiser relations

The role involves managing a portfolio of brands from briefing to delivery, coordinating design, production, social, and traffic. Deliverables include the timeline, check-ins, and reporting (reach, CPV, ER, CTR depending on platforms). A concrete example: a Ramadan campaign for an FMCG requires synchronizing snack video content and native articles with a tight promotional calendar.

• 📌 Key missions: contract tracking, weekly meetings, continuous optimization.
• 🔎 Tools: analytics dashboards, asset trackers, project CRM.
• 🤝 Outcome: client satisfaction, renewals, cross-selling.

Social Media Manager: architect of engagement

The mission covers daily platform management (editorial calendar, publishing, moderation, A/B tests). A good understanding of Moroccan internet culture is essential to produce relevant content sensitive to local trends and community codes. Impact is measured via ER, video retention, and net follower growth.

• 🧩 Skills: editorial, data, creativity, trend monitoring.
• 🕑 Indicators: frequency, visual coherence, response to messages.
• 🎯 Goal: maximize engagement without distorting the brand.

Strategic Planner: from insights to brand platform

The planner turns data into ideas. They develop narrative architectures, challenge creative paths, and align the promise with audience expectations. Responses to calls for tenders require solid benchmarks and judicious media recommendations. Typical case: a “young graduates” campaign for a tech player will require a cultural angle, Moroccan creators, and credible innovation messaging.

• 🧠 Deliverables: key insights, big idea, content frameworks.
• 📚 Methods: social listening, qualitative research, concept testing.
• 📈 KPIs: brand lift, memorization, creative effectiveness.

Role 🧩	Main KPIs	Examples of tools	Added value 💼
Account Manager	Deadline compliance, client NPS, margin	CRM, Gantt, dashboards	Coordination and upsell 🔁
Social Media Manager	ER, watch time, follower growth	Analytics suite, moderation tools	Sustained engagement ❤️
Strategic Planner	Brand lift, attribution rate, brief quality	Social listening, brand trackers	Strategic clarity 🎯

To prepare, studying Moroccan sector dossiers can help contextualize advertiser demand. For example, these articles illustrate the diversity of sectors digitizing their communication and mobilizing marketing profiles: investments and recruitment or employment movements in Tangier. Understanding the regulatory framework and telecom dynamics is also useful: see ANRT contests to follow sector orientations.

Final insight: these three roles are complementary and structure commercial and editorial performance. The ability to speak business and content simultaneously is a clear competitive advantage.

Creative and video production: Video Editor and Creative Copywriter for impact

The production unit of Welovebuzz transforms ideas into desirable content. Two functions are decisive there: Video Editor and Creative Copywriter. Editors optimize visual storytelling according to platform codes, while copywriters craft concepts and scripts capable of evoking memorable emotions. In a saturated universe, editing finesse and word precision make the difference.

Video Editor: rhythm as language

The editor adapts the format (9:16, 1:1, 16:9), manages color grading, audio sync, subtitles, and selects cuts conducive to retention. Concrete examples: educational reels, humor capsules anchored in Moroccan daily life, inspiring interviews with local entrepreneurs. The goal is to capture attention in the first 3 seconds and guide the eye to the call-to-action.

• 🎬 Tools: editing suites, sound libraries, motion templates.
• ⏱️ Techniques: pattern interrupts, jump cuts, visual hooks.
• 📈 Results: increased watch time and shares.

Creative Copywriter: the right idea, the right tone

The copy conceptualizes big ideas, hooks, scripts, and testable variants. They rely on a Moroccan cultural register, local references, and clear language, avoiding unnecessary jargon. Example: an activation for a sports equipment brand mixing performance, humor, and local pride, tailored for TikTok and Instagram, then adapted into longer formats for YouTube.

• 🖋️ Deliverables: hooks, scripts, captions, claims.
• 🧪 Approach: A/B testing, social listening, rapid iterations.
• 💥 Goal: high click rate and lasting memorization.

Format 📽️	Duration	Platform	Marketing objective 🎯	Key indicator
Reel/TikTok	15–45s	IG/TikTok	Awareness + engagement	ER, shares 🔄
YouTube Short	30–60s	YouTube	Discovery	CTR, unique views 👀
Interview	3–8 min	YouTube/FB	Consideration	Watch time ⏳
Native article + video	—	Site + social	Education	Reading time 📚

The visual upgrade is fueled by dialogue with design. Graphic profiles wishing to evolve towards video content can draw inspiration from this path described here: careers for graphic designers. Similarly, the growing interest of industrial players in digital communication, as mentioned in logistics professions or the needs of a Moroccan airline, underscores the transferability of creative skills.

Final insight: the “writing + editing” duo = striking power. When the idea is right and the rhythm mastered, brand impact multiplies.

PFE internships and launchpad towards a digital career at Welovebuzz

PFE Interns play a key operational role and gain skills rapidly. Integrated into project teams, they contribute to insight research, editorial calendar preparation, filming assistance, or reporting formatting. For young Moroccan graduates, this stage is an accelerator for digital employment and professionalization.

What the internship concretely provides

The end-of-studies internship allows learning social content codes, understanding real production constraints, and improving deliverables through senior reviews. Missions vary by unit, but the objective remains the same: creating measurable value. Interns showing curiosity, rigor, and autonomy quickly progress towards junior positions.

• 📚 Accelerated learning of workflows and tools.
• 🧭 Continuous mentoring and feedback.
• 🛠️ Participation in concrete projects for recognized brands.
• 🎯 Alignment on clear objectives with tracked KPIs.
• 💼 Hiring opportunity at internship end depending on performance.

Recommended integration plan (90 days)

A structured action plan maximizes internship value. It is divided into three 30-day blocks, focused on understanding, execution, then optimization. Follow-up takes the form of weekly meetings with the tutor, maintaining a logbook, and constituting a mini-portfolio of achievements.

Period 🗓️	Objectives	Deliverables	Success measure ✅
Days 1–30	Onboarding, tools, guidelines	Checklist, scoping notes	Autonomy on simple tasks 👍
Days 31–60	Supervised production	Posts, scripts, cuts	Error rate decreasing 📉
Days 61–90	Optimization & reporting	Dashboards, summaries	KPIs improving 📈

To broaden options and understand the market, it is useful to follow other Moroccan recruitment and training initiatives. As useful monitoring: recruitments in Rabat to discover varied paths, or contests related to tourism to perceive the growing hybridization between hospitality, digital, and customer experience. Regional operations, like hiring campaigns in Tangier, also illustrate employment activation beyond Casa–Rabat axes.

Final insight: a successful internship is a managed project. Frame, measure, improve.

How to apply to Welovebuzz: CV, portfolio, and LinkedIn message that open doors

Applications are via private message on LinkedIn, a direct channel that values conciseness and proof through examples. The winning triptych is a readable CV, a targeted portfolio, and a contextualized message. The idea is to reduce the recruiter’s reading effort and immediately demonstrate the relevance of the application for specific job offers.

The CV that breathes and speaks numbers

A good CV retains the essentials: experiences, KPIs, mastered tools, results. Action verbs, highlighting achievements, and graphic coherence facilitate evaluation. Avoid excessive logos, prefer sober typography, limit length to one page for juniors, two for confirmed profiles.

• 📍 Clear sections: “Experience”, “Skills”, “Achievements”.
• 📊 Quantify: ER +2.8 pts, CTR +0.6 pt, CPV -18%.
• 🧰 Indicate tools: analytics suites, editing, project management.

The portfolio that proves value

The portfolio should gather 5 to 8 cases, each presenting context, role, deliverables, and results. Native videos, annotated scripts, and dashboard screenshots lend credibility to the approach. For inspiration on diverse paths and intersectoral mobility, see for example the rise of tech teams in Morocco and job openings in 2025 which illustrate the constant demand for digital talents.

The LinkedIn message that gets a response

A contextualized message of 5–7 lines is enough. Useful hooks examples: mention a Welovebuzz campaign you liked, cite a key KPI aligned with the targeted position, propose a direct link to a relevant case. Politeness, clarity, call to action (“Could we talk for 10 minutes?”).

• ✉️ Clear and personalized subject.
• 🔗 1 link to portfolio + 1 case closest to the need.
• ⏱️ Precise availability for a meeting.

Element 📂	Requirement	Pro tip 💡	Emotion
CV	Readable, quantified	Action verbs + results	Confidence ✅
Portfolio	Recent cases, 5–8 items	TL;DR in 4 lines/case	Credibility 📈
LinkedIn message	Personalized, concise	Explicit CTA	Clarity ✨

To anchor your career strategy in the national ecosystem, monitoring other recruitment campaigns offers benchmarks: apply to Barid, SMEIA and its opportunities, or talents sought by auto groups show how employers structure their expectations. Final insight: the strongest application lightens the recruiter’s workload.

Mapping the Moroccan market and strategies for digital career evolution

To thrive at Welovebuzz, aligning your objectives with the Moroccan market reality remains essential. Media, retail, transport, and industry sectors are digitizing, multiplying career bridges. Professionals can make job rotations (e.g., social to planning) or sector shifts (media to mobility) capitalizing on transversal skills: data, storytelling, project management.

Ecosystem, mobility, and monitoring

Opportunities are illuminated by following employer expansions and national contests. Some useful benchmarks illustrating the breadth of digital skills needs: staff growth in aviation, skills development in logistics, and investment initiatives. Each of these movements increases demand for content, analytics, and project management, sustaining a talent pool benefiting digital media.

• 🧭 Strategy: map sectors and needs.
• 🔁 Mobility: apply for related roles to advance responsibilities.
• 📚 Continuous training: analytics tools, AI-assisted, social trends.
• 🤝 Network: employment events, creative communities, meetups.
• 🛡️ Resilience: test, learn, iterate, document.

Career stage 🛤️	Goal	Concrete action	Expected result 🌟
Junior	Master the basics	Short projects, mentoring	Strong employability ✅
Intermediate	Responsibilities	Lead mini-projects	Internal visibility 🔎
Confirmed	Specialization/management	Ownership of budgets/briefs	Measured impact 📊
Senior	Vision and transmission	Strategy, mentoring	Lasting influence 👑

Career paths are also enriched by observing public or para-public calls for applications, signs of an institutionalizing ecosystem. The contests and sector campaigns mentioned above demonstrate alignment among public policies, companies, and talents. Final insight: think of your evolution as a product to iterate, with a roadmap, metrics, and feedback.

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How to apply for open positions at Welovebuzz?

Applications are via private message on LinkedIn. Prepare a clear CV, a targeted portfolio (5–8 cases), and a personalized message with a direct link to the project closest to the need.

What level of experience is expected for key roles?

Account Manager and Social Media Manager require at least 3 years; Strategic Planner 5 to 7 years; Video Editor 3 to 5 years; Creative Copywriter from 2 years; PFE Interns for end-of-studies internships.

What technical skills are most sought after?

Social analytics, multi-format editing, performance-oriented writing, project coordination, and the ability to translate insights into actionable ideas. Platform and KPI culture is essential.

Can PFE internships lead to a permanent contract?

Yes, depending on performance and needs. A 90-day integration plan and measurable deliverables significantly increase hiring chances.

What trends mark the Moroccan market in 2025?

Acceleration of video content, pro-innovation policies, professionalization of brands on social media, and rising data use in marketing decisions. The context is favorable to digital talents.